Israeli start up MoMinis has announced plans to expand its 'mega game' platform for Android, PlayScape.
For the first time, the games promotion network is to be taken out of the confines of its original app, with its features now attached to all games plugged into the platform.
Wider scape
"With this launch, we want to provide a better, more consistent game play experience making it easier for people to find and try new games, while simultaneously driving discoverability and game play for developers," said co-founder Zvi Rabinovich.
"We expect to increase both the number of players that are experiencing PlayScape and the amount of games that are integrated into it, and improve our performance on every level."
PlayScape perhaps best described as an integrated games portal sports constantly refreshed inter-title challenges designed to encourage players to take on new games.
For example, virtual currency accumulated in one game can then be used to unlock others.
MoMinis millions
Although 2.5 million MoMinis users downloaded the original app 10 percent of the firm's total userbase the firm hopes attaching it automatically to titles on its roster will further increase game discovery.
"With PlayScape's expansion, 100 percent of MoMinis' user base is now exposed to the mega-game experience, which promises thousands of downloads for each game within the MoMinis network - all for free," added the firm in a statement.
"Additionally, The MoMinis Studio allows developers to create a mobile game in its entirety - from the initial creative concept to rapid game completion."
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