While most mobile market reports tend to detail the number of handsets making their way into consumer's pockets, making those sales relies on a strong presence at retail.
The battle for shelf space is as arguably important as any other for OEMs, with Strategy Analytics' latest SpecTRAX report predictably crowning Apple's iPhone 4 as the most popular handset in shops around the globe.
What's surprising is, until the most recent quarter, that particular honour lay with the BlackBerry Bold 2.
Top of the shops
The body's numbers claim retail space dedicated to the former top dog - which had sat at the top of the tree since Q2 2010 - has plummeted of late, with RIM's handset falling to the #6 position.
Strategy Analytics claims the Bold 2 has suffered due to "significant competition in the European market from apple, Samsung and a rejuventated Nokia".
However, Apple is the party with the most to celebrate, with iPhone 4 16GB becoming the first device from the firm to hit top spot.
Following closely behind are Nokia's N8, both the 8GB and 16GB editions of Samsung's Galaxy S, and the 32GB iPhone 4.
[source: Strategy Analytics (PDF)]
Data & Research
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
Related Articles
News
Nov 30th, 2018
Analytics group believes Nintendo can claim control of the 2019 console market with the Switch
as
News
Aug 5th, 2016
Apple loses ground as Android swallows up 97% of India smartphone market in Q2 2016
Top Stories
Feature
May 17th, 2024
New release roundup: The best new mobile games from a battle royale to a console classic remake
Feature
May 16th, 2024
Behind the scenes: How adding sandwich offers to an idle merge game boosted three metrics at once
Events
Digital Dragons | Europe | May 19th |
GamesBeat Summit 2024 | North America | May 20th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Nordic Game Spring 2024 | Nordic | May 21st |
Impact 2024 - Indie Games | May 23rd | |
Morocco Gaming Expo | Africa | May 24th |
MomoCon 2024 | North America | May 24th |
Unreal Fest Gold Coast 2024 | Australasia | May 29th |
Popular Stories
Feature
May 14th, 2024
53 top mobile games in soft launch: Squad Busters, Battle Guys: Royale, Plants vs. Zombies 3, LEGO Hill Climb Adventures, and more
Feature
May 13th, 2024
Hot Five: Dubai's new Gaming Visa, April's mobile game charts, and Xbox studio closures
Interview
May 13th, 2024