Welcome to PocketGamer.biz's weekly rundown of the stories clocking up the hits, picking up the click-throughs and generally keeping the advertisers happy by serving up page views.

Or, if you'd prefer, the top five stories currently dominating our readers' attention.

Each week, we'll be counting down the biggest news from the previous seven days, giving just a glimpse of the industry's big issues, from five to one.

5 simple steps to translating your game into new languages

At PocketGamer.biz, we're always looking to serve up resources developers can – hopefully – make use of, which meant last week saw George Osborn ask the industry's great and good just how developers should approach translating their games from English into additional languages.

Or, indeed, whether they even should.

"The temptation, of course, is to aim your game at the biggest markets across Europe, the Americas and Asia, but opting to pitch your game in a territory at odds with its content, design or genre can be a particularly fruitless ordeal," offered Osborn.

"It's well worth translating English apps into both French and Spanish as a first step – the former opening up parts of Canada, the later South America, which is in the process of switching from feature phones to smartphones as we speak.

"German is also a good candidate, with Germany playing host to what is typically a high spending gamer driven market."

Newbie Mobile Gamer on weeds and stupidity in Plants vs Zombies 2

What did our anonymous Newbie Mobile Gamer play last week? PopCap's Plants vs. Zombies 2, which he or she claimed "wasn't too bad." At least initially.

"From my point of view, Plants vs. Zombies 2 demonstrates a painful lack of balance between the required skill, progression, and stubbornness - all influenced by its constant need of your cash," continued Newbie.

"In no other situations in my life would I be keen on giving away my time in exchange for nothing, so why do the game makers think it would make me happy to do so in my leisure time?"

Microsoft: Nintendo should report Mario and Pokemon clones on Windows Store

Last week saw the news that a number of Nintendo clones have not only hit Microsoft's Windows 8 Store, but they've also begun climbing the rankings with alarming regularity.

Naturally, we turned to Microsoft to ask why said clones remain happily sat on the app store untainted, to which – perhaps predictably – we were told it's down to the companies whose trademarks have been infringed to make a complaint before action is taken.

"With regards to trademark infringement, with every app there is an option to report the app for violating the Windows Store's Terms of Use,"a Microsoft spokesperson told us.

"If a company feels a Windows Store app is infringing on their copyrights or trademarks, they should report the app and we will take immediate action to determine if the app should be removed from the Windows Store."

Hall of Fame: Perry Tam

Have you heard of the PocketGamer.biz Hall of Fame? It's our attempt to celebrate those within the industry who have helped transform mobile gaming into the multi-billion dollar sector it is today.

Last week saw Storm8 CEO and co-founder Perry Tam inducted into the Hall.

"We've believed in the potential of mobile games on smartphones from day one, which is why we founded Storm8," said Tam of his studio.

"When the iPhone was introduced, I knew that it was a revolutionary device that would transform how people interact on mobile. I was still working at Facebook when the App Store launched.

"It opened up a lot of opportunities for game developers to provide a brand new experience to users who were just getting used to smartphones."

Dealing with 'PuzDra Shock': Why Puzzle & Dragons has left DeNA and GREE reeling

It's difficult to underestimate the impact Puzzle & Dragons – a game that briefly resulted in its developer, GungHo, being valued higher than Nintendo – has had on the Japanese mobile market.

"Through the monster success of Puzzle & Dragons, the Japanese mobile game market has changed dramatically in the past 12 months - so much so that we call it 'PuzDra Shock'," detailed Ken Asakura, CEO of mobile advertising outfit Adways.

"The biggest change is that all of our clients are now focusing on native apps. Since gaming on feature phone exploded in Japan in 2006 with release of Mobage, Japanese consumers were immune to the low usability of web app games.

"This has changed with Puzzle & Dragons and most consumers demand native quality games now. Hence success of Candy Crush Saga. There are very few Japanese casual games with that quality level. We're doing user acquisition for GungHo and other top class developers now."