Such is the buoyancy of the mobile games industry, there are plenty of funds and competitions looking for developers.

Israeli social gaming network MoMinis reckons its $100,000 GameCast contest - which is now open for registration - offers something different, however.

"We're not just looking for one-time hits," explains VP of marketing Eyal Rabinovich.

"We're looking for developers who are making good games and who are looking to establish a studio in the longterm."

That's why $40,000 of the winning prize is allocated to creating a development cluster using the MoMinis Studio tools. This is an easy-to-use game creation integrated development environment for 2D Android games, that integrates MoMinis' PlayScape social gaming network.

The first hurdle

Of course, in order to win the competition, developers will be judged on a single game submission.

Initially, this will be filtered through concept videos, which can range for developers talking about their games to showing prototype gameplay. The deadline is 24 December.

MoMinis will be providing advice about how the videos should be presented during a webinar; something it will be repeating throughout the competition. The first webinar, introducing the MoMinis Studio tools, will be on 5 November.

"We want to get to know the developers, see their processes, and see how they make games," Rabinovich says.

"This is about a relationship."

As for the sort of games that work well on the 30-million PlayScape platform, that's easy to define.

"We're looking for great out-of-the-box experiences. Games that captivate from the first moment," he says.

"It's all about being easy-to-learn, but hard-to-master."

Developers who want to find out more about the GameCast contest should check out the website.