Player satisfaction outfit GamesAnalytics has signed up another social mobile client in the form of new US publisher fiveonenine.
It's a joint venture from traditional media outfits E.W. Scripps and Capitol Broadcasting that will be launching its first games on mobile and Facebook over the coming months. It hopes to bring more social interaction into the sector by linking them with real world news events.
Its first release will be Political Rampage.
Personalised experience
Edinburgh-based GamesAnalytics enables developers to segment significant player behaviours, and hence better tailor the game experience to their players, in turn driving retention and monetisation.
"It's very exciting for GamesAnalytics to be working with fiveonenine games," said GamesAnalytics' COO and co-founder Mark Robinson.
"Its vision for social gaming puts the player at the centre of game design and we are able to support this through real-time predictive analytics to improve both player satisfaction and game revenues."
Fiveonenine's CEO Lloyd Melnick added, "Partnering with GamesAnalytics will enable us to fully understand and predict player behaviours, which is essential to allow us to drive player satisfaction."
GamesAnalytics will be exhibiting in booth #833, North Hall at GDC 2012.
News
Contributing Editor
A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.
Related Articles
Top Stories
News
May 4th, 2024
PocketGamer.biz Podcast Week in Views E10 - Brawl Stars smashes 2023 revenue, Square Enix’s extraordinary losses, and Haaland signs for Clash of Clans
Feature
3 hours, 33 minutes ago
Hot Five: Supercell’s Squad Busters supremacy, Brawl Stars bounces back, and a games industry journey at King
Feature
3 hours, 53 minutes ago
April 2024 mobile game charts: Call of Duty: Warzone Mobile loses launch momentum and Brawl Stars’ astronomical rise
Feature
May 6th, 2024
Mobile Mavens: The games industry has its say on Squad Busters ability to draw in “untapped audiences” with its “influence from a range of genres”
Events
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Valencia Indie Summit 2024 | Europe | May 16th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
WN Conference Istanbul 2024 | Jun 11th | |
DevGAMM Vilnius 2024 | Europe | Jun 14th |
Develop: Brighton 2024 | Europe | Jul 9th |
Mobidictum Meetup Barcelona September 2024 | Europe | Sep 1st |