Free-to-play games are often criticised because some people think they corrupt the fundamental progression and gameplay of computer games.
However, in his book Games As A Service - check out our review here - industry veteran Oscar Clark argues that F2P design can - and should - be used to make better games.
From the hat
So prior to his launch event at the UKIE offices in London, we sat down with Oscar and had a conversation about free-to-play games, monetisation, design and the future of the industry.
You need to think about designing to the 'negative space', apparently.