Welcome to PocketGamer.biz's weekly rundown of the stories clocking up the hits, picking up the click-throughs and generally keeping the advertisers happy by serving up page views.
Or, if you'd prefer, the top five stories currently dominating our readers' attention.
Each week, we'll be counting down the biggest news from the previous seven days, giving just a glimpse of the industry's big issues, from five to one.
PlayStation Mobile's $99 publisher fees dropped in PS Vita's latest indie assault
It would appear Sony's move to court indie outfits across the globe is having quite an effect more on that later, in fact and the Japanese giant shows no sign of stopping.
Its latest move is to drop its annual $99 developer registration fee for PlayStation Mobile, which spans numerous Android devices and, most importantly, the PS Vita.
The idea is, if more and more indies come on board, the handheld will better be able to compete in the new digital download age.
"As you saw with our recent Indie Arcadeevent at GDC, we're always looking to support new developer talent, so we've decided to waive the $99 publisher license fee for PlayStation Mobile, which means you can bring your games to PlayStation Vita or any PlayStation-certified device free of cost," said SCEA's senior manager for mobile content acquisition Sarah Thomson.
"Those of you who want to throw your hat into the ring of PlayStation Mobile development now have the perfect opportunity to place your game alongside popular titles like Haunt the House: Terrortown and Beats Slider."
Everyplay: Bad Piggies notches up 2,000 replays in 8 hours flat
Video sharing software Everyplay appears to be picking up steam, with the tool which allows players to record their in-game exploits and share it with friends across social networks winning the support of Rovio.
Last week saw the news that Bad Piggies has been updated with Everyplay built in, with Jussi Laakkonen of Applifier telling us the platform is gaining momentum.
"We started working with Rovio several months back and to do a really great integration it always take a some time, so I'd say I'm very pleased how rapidly from the beta launch of a radically new form of sharing of video replays Rovio saw the potential and decided to integrate," said Laakkonen.
"We've already seen close to 2,000 replays shared in just eight hours since the launch of Bad Piggies and pace is picking up."
The Charticle: After 12 months, Blood Brothers still pulling in up to $225,000 a week on iOS in US
It seemed fitting giving that Blood Brothers was the topic of our first ever Charticle our weekly look at the app charts we take another look at DeNA's big hit in the west to see how it's performing now.
In short, rather well.
"What DeNA is most proud of is that Blood Brothers continues to operate at a high level of monetisation," detailed editor-at-large Jon Jordan.
"As it highlighted during GDC 2013, the game's live operation teams continue to run regular events such as Raid Bosses and special PVP events to keep players interested and spending.
"Distimo reckons the game's weekly revenue total on iOS in the US has been steadily moving up, spiking at around $225,000 in late March."
How an indie explosion is transforming PS Vita into the developer's playground
Back to Sony's big indie push.
As has long been discussed on these pages, PS Vita's initial focus on triple-A almost console-sized releases seemed somewhat out of step given its competition smartphones and tablets has mastered the art of serving up somewhat smaller, snappier games.
The firm's indie outreach, then, seems like a logical repositioning for the handheld, with SCEE's Shahid Ahmad telling us that smaller studios are now a key cog in the Sony wheel.
"PlayStation has always enjoyed great relationships with its partners," he said.
"All we're doing is recognising that change and finding ways of supporting it. We know there are going to be really exciting ideas emerging and PlayStation has a heritage of hosting creativity. We plan on continuing that tradition."
Apple extends 2.25 banhammer to apps with sharing, recommendation and App Store search tools
Another week, another silent crackdown on app discovery tools by Apple.
The latest victim spoke to PocketGamer.biz anonymously citing an email from Apple after its app discovery platform was rejected from sale that made reference to what appears to be new additions to the App Store regulations.
According to the email, Apple now has carte blanche to block any apps from sale if they feature "filtering, bookmarking, searching, or sharing recommendations."
Does every app on sale risk being hit by Apple's banhammer, then?
"It appears the scope of 2.25 continues to grow and I think they aim to be the only provider of recommendations for apps, along with being the distributor," said developer told us.
"If Apple decides it wants to be the sole source for recommendations of iPhone apps - and do something as drastic as discontinue its affiliate network - it wont win. Apple loses, developers lose, and most importantly, everyone with an iPhone loses."
Hot Five
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
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