Yesterday, a report from Gartner claimed that Apple's App store platform and iPhone/iPod touch accounted for over 99.4 percent of mobile application sales. Those figures were strongly challenged at today's Mobile Game Forum by Alistair Hill of comScore.
Outlining data from their mobile research product which monitors mobile consumer usage, Hill displayed a breakdown of the most popular European handsets for mobile game consumption.
As well as stressing that roughly 20 percent of the handsets accounted for 80 percent of the sales, Hill highlighted that Apple's iPhone models had collectively contributed 25 percent of sales, effectively the same as the sales attributed to Nokia's entire handset range.
Whilst this clearly underlines the great strides Apple have made, accounting for a quarter of game sales even before the iPod touch is included, it also undermines the outrageous claims made in the Gartner report, something that Hill himself stated in a Q and A session,
"Even with the iPod touch included [comScore's research was based on phones alone], the maths simply don't add up to get anywhere near Gartner's figures, I think someone's done their sums wrong," he said
News
CEO
A footy game fanatic and experienced editor of numerous computing and game titles, lively Chris is up for anything - including running Steel Media! (Madman!)
Related Articles
Top Stories
News
9 hours, 50 minutes ago
Roblox launches video ads, partnering with IAS to deliver transparent metrics
News
12 hours, 52 minutes ago
Revolutionising feedback: Pocket Gamer Connects partners with AI-powered tool Voop
Events
Dubai GameExpo Summit 2024 | Middle East | May 1st |
The MENA Games Industry Awards 2024 | Middle East | May 2nd |
GameDev Atlantic 2024 | May 4th | |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
WN Conference Istanbul 2024 | Jun 11th | |
DevGAMM Vilnius 2024 | Europe | Jun 14th |