According to the latest findings from market research firm Nielsen, the inexorable rise of the Android platform in the US may have been curtailed in recent months.
After's Google's OS surged ahead of the iOS and BlackBerry-led pack in March, both in terms of market share and volume of recent acquirers, the smartphone market in the US appears to have plateaued.
In the battle for the hearts, minds, and wallets of the American smartphone consumer between February and April 2011, Google is still winning most admirers, yet its lead over the challengers isn't widening.
Down by 1
While Android remains the most popular mobile operating system, grabbing 36 percent of the overall US smartphone install base, its share has declined by 1 percent from a similar survey conducted in March.
In the three-month period up to April 2011, both Apple's and RIM's slice of the smartphone pie also saw a single-point swing, with iOS holding second place on 26 percent and BlackBerry rising to 23 percent.
Nielsen's research could symbolise a marketwide inertia, which may only be disturbed when Apple releases its next-generation iPhone (either in the traditional June/July timeframe or the rumoured September/October cycle).
Or perhaps when Nokia launches its first batch of Windows Phone handsets in early 2012.
[source: Fortune Tech]
Data & Research
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