Interview

2015 in Review: Mobcrush's Koh Kim on the rise of mobile streaming and eSports

2015 in Review: Mobcrush's Koh Kim on the rise of mobile streaming and eSports

As 2015 begins to fade into memory, we're taking a look back at the events that have dominated the last 12 months in mobile gaming.

As such, we've asked the industry's great and good to give us their take on the year, as well as predicting the trends that will dominate in 2016.

Previously with Google Play Games for three years, Koh Kim is now Co-Head of Business for mobile streaming outfit Mobcrush.

PocketGamer.biz: What was the most significant mobile gaming news of 2015?

Koh Kim: Overall we've found that the most interesting development of 2015 is that media consumption by consumers have shifted to mobile and is more focused on short form content.

How did the focus of your business change in 2015?

Our vision is that there will an era where 1 billion people will be watching a video game. We're setting out to connect these gamers and democratize streaming.

What do you predict will be the most important trends in 2016?

In the next year, mobile developers will focus on making games viewable.

We will be seeing a lot more mobile games with spectator modes and developers will need think more about what those experiences will be like for players.

Mobcrush - all about the stream

In addition, mobile eSports will enable gaming to have the same global reach and engagement as traditional major league sports like soccer or football.

Finally, players will be focused on fewer, more immersive and richer game experiences. Social experiences and engagement will be critical for anyone playing mobile games.

What was your favourite mobile game of the year?

Vainglory.

The biggest eSports game on mobile?

Building relationships with community creates highly defensible business. The user-generated content such as fan art, cosplay, social events, and videos is quite astounding for any game.

What's your New Year's resolution and what resolution would you enforce on the industry?

Our New Year's resolution is to embrace and celebrate the diversity of gaming culture and players.

We are focused on giving everyone, not only the tools, but the courage to connect with the global game community.

You can check out all of our 2015 in Review interviews here.

Contributing Editor

A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.

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