Dr. Mark Ollila is CEO at Evasyst, Inc. At Pocket Gamer Connects Helsinki (September 11th to 12th) he'll be giving a talk titled Why gaming today is less about the game and more about social experiences sharing the lessons he's learned from working on the social gaming platform Eva.
Click here to find out more about the show and to buy your tickets.
Mark Ollila (@markollila) is a seasoned executive in total product offerings combining hardware, software, services and experiences with over 15 years of experience in the wireless, games, services and consumer devices industry.
Ollila has directed Nokia Games publishing with studios in Vancouver, San Francisco and Espoo, resulting in several award-winning titles in the area of 3D and interaction/gameplay. He also produced from the Nokia side the digital Emmy nominated, award-winning cross-media production, Conspiracy for Good, which showcased new technologies and platforms in mobile.
Mark focuses on how concepting, innovation pipelines, and longterm roadmaps can be used to ensure value is delivered to the end consumer, and as a result business and brand impact to the company. He has a long history with launches of new media technology platforms (app stores and publishing) with associated first-party and third-party content with strong social and connected gaming presence.
He has directed global teams and launched strategic projects pushing KPI metrics in downloads, revenue, engagement, and mindshare on both the services and hardware side.
PocketGamer.biz: What does your role at the company entail?
Dr. Mark Ollila: I am starting the CEO role at the beginning of October after having been an advisor to the company for the past 18 months. Now I am focused on scaling the company and the product Eva.
What do you think have been the most exciting developments in gaming since the last Pocket Gamer Connects Helsinki?
Fortnite mobile. Seeing PC and console gaming actually really come to mobile. I am also enjoying seeing more location-based games coming out such as Walking Dead: Our World by Next Games.
What are your thoughts on the way the industry has grown in the last 12 months?
The industry continues to amaze me. Not only the past year. It is a decade of double-digit CAGR growth. Wow.
What do you think the next 12 months in mobile gaming are going to look like?
I am fascinated to see the effect the release of Magic Leap One will have on the types of content available. Also the increase in AR type games given the support from Apple and Google.
Which part of Pocket Gamer Connects Helsinki are you most looking forward to and why?
Meeting old friends and meeting new friends. That is what makes the event the best particularly Helsinki. It is the heart of mobile games innovation.
About Pocket Gamer Connects Helsinki
In a few short days the whole mobile gaming industry is set to descend on Helsinki for Pocket Gamer Connects. The event, which runs from September 11th to September 12th, is packed full of talks, tracks, networking opportunities, and more. You can read about the full conference schedule here.
There are still tickets available for the show, and if you click this link right here you'll get all the information you need on how to buy them, and what's going to be happening in Helsinki over the two days.