Continuing today's theme of freemium games, comes news of NimbleBit's just released Pocket Frogs.
Propelled by co-founder Ian Marsh's view that freemium now makes much more sense than paid - "Scoops has taught us that free games can be profitable so it becomes a question of whether you want to make a living with thousands of people playing your games or millions," he says - he's revealed the first set of stats about the game's in-app purchases.
The biggest lillypad in the store please
The cheapest IAP option of 99c makes up half of the total number of transactions, but only 9 percent of total revenue.
The mid range $4.99 option was 42 percent, both by transactions and revenue.
Most significantly however is the performance of the $29.99 IAP option.
Volume wise it consisted of 8 percent of total IAP transactions, but thanks to its price, provided the biggest chunk of revenue for NimbleBit at 49 percent of the total.
Obviously, without any absolute figures, we can't judge the overall worth of Pocket Frogs' IAP, but it's worth stating that gamers are more than happy to pay a substantial sum, even indirectly, for high quality games that they enjoy.
Indeed, Marsh also comments that "We've actually run into a number of people who are concerned there isn't enough IAP in the game".
[source: Ian Marsh (Twitter)]
News
Contributing Editor
A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.
Top Stories
News
56 minutes ago
Supercell CEO Ilkka Paananen joins LEGO’s board of directors days after Squad Busters’ soft launch
News
2 hours, 14 minutes ago
A Thinking Ape lays off staff across game design, software engineering, art teams and more
Feature
1 hour, 23 minutes ago
King’s Paula Ingvar: a games industry journey from "I’m not worthy!" to Candy Crush Soda’s VP of product
Feature
5 hours, 33 minutes ago
Hot Five: Supercell’s Squad Busters levels up, retro Nintendo on iOS, and Genshin Impact’s worst month yet
News
Apr 26th, 2024
Week in Views - Squads busted, Apple crushed, War zoned and Snoozin' with the Snorlax…
Events
Dubai GameExpo Summit 2024 | Middle East | May 1st |
The MENA Games Industry Awards 2024 | Middle East | May 2nd |
GameDev Atlantic 2024 | May 4th | |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
WN Conference Istanbul 2024 | Jun 11th | |
DevGAMM Vilnius 2024 | Europe | Jun 14th |
Popular Stories
News
Apr 23rd, 2024
Supercell’s Squad Busters soft launches today with over 100,000 Google Play downloads
News
Apr 25th, 2024