On the back of encouraging FY2011 sales figures, Korean mobile publisher Com2uS has set out an aggressive plan for 2012.
Having successfully transitioned its business from a domestically-focused feature phone business, sales of smartphone games now make up 64 percent of its business, while international sales accounted for 49 percent of sales in 2011.
Both elements are rising fast too.
Big bang
Taking advantage of the situation, Com2uS is looking to expand both parts of its business.
During 2012, it plans to release 44 Android games and 43 iOS games. During 2011, it released 18 iOS games, so this is a considerable increase.
Most of these titles will be developed in-house, but around 15 will be sourced from third party studios.
And more than half of them will be social freemium games; an area in which Com2uS hasn't been particularly active. Its first launch was Tiny Farm in August.
Smarter, global
On this basis, it expects FY2012 sales to be 54.6 billion Won (around $47 million), up 50 percent, with net income up 15 percent to 4.7 billion Won ($4 million).
It estimates smartphone sales will make up 88 percent of this total, while the share of international sales will be 67 percent.
[source: Com2uS]
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Contributing Editor
A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.
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