Hear from the experts - eight fabulous fireside chats from PGC London 2024

At PGC London 2024 HyprMX sat down with the thought leaders, pioneers, creators and execs who are shaping mobile games. Here are eight of our favourites

• 1 My.Games

  

  Elena Grigorian, CEO

  Elena talks to Dylan from HyprMX about her journey in games, her role as CEO, the incredible work My.GAMES is doing and the company's goals for new product and IP.

  
  

• 2 Smartie Pants

  

  Zdravka Dimitrova, Business Development Lead

  Zdravka and Dylan discuss her role at Smartie Pants and the company's work in the rapidly evolving monetisation space, relationship with Halfbrick and how they're helping developers make more money.

  
  

• 3 GameBiz Consulting

  

  Bozo Jankovic, Head of Ad Monetization

  A regular contributor to the Fireside Chats, Bozo talks to Dylan about the changes we saw across 2023 and the challenges - and opportunities - for game creators in the year ahead.

  
  

• 4 X3M

  

  Ignacio Ortiz, Co Founder & COO

  Lexi sits down with Ignacio to discuss the incredible world of ad-tech and how X3M is staying ahead of the game by bringing its best-in-class platform to the biggest publishers in the market.

  
  

• 5 Space Ape Games

  

  Simon Hade, Co-Founder

  Dylan and Simon talk careers, the growth of Space Ape Games and a day in the life of the co-founder of one of the most exciting mobile games studios working today.

  
  

• 6 Product Madness

  

  Piyush Mishra, Director, Growth Marketing

  Piyush returns to the HyprMX fireside to talk to Lexi about his role as head of growth marketing, the biggest challenges Product Madness - and the industry - have faced in 2023 and the opportunities for 2024 and beyond.

  
  

• 7 DECA Games

  

  DECA Games - Stephen Lee, Head of Business Development

  Dylan and Stephen discuss DECA's quest to bring new life to free-to-play games which have future potential. From a day-in-the-life to the value of analytics, Stephen brings a new perspective to the lifespan of a mobile game.

  
  

• 8 Supercell

  

  Maya Hofree, General Manager, Hay Day

  After creating some of the most successful games in the world, Supercell is reinventing itself to remain at the forefront of the games ecosystem. Dylan and Maya discuss the company's challenges, the evolution of Hay Day and why 'nothing bad ever happens'.