The trend for developers to promote iPhone games using their own websites - seen most recently with the free daily game giveaway at Appvent Calendar - continues apace.

Now a group of Australian iPhone developers have joined together to create a collective Christmas promotion.

Called Aussie App Sale, it features apps ranging from sports simulators, to games and tarot reading, as well as the DrinkTracker app.

Apps aren't free but some have had their price dropped as part of the event, which runs until 2 January.

"I'm impressed with the quality that local developers are pushing out to this global market," said website cofounder Anthony Sweet. "It deserves to be recognised, and I hope we attract more attention to our Aussie developers."

Developers interested in joining the campaign should contact the Aussie App Sale website, or email Anthony at hellofriends [at] aussieappsale.com