Brand Building

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Discord's new branding is friendlier than ever News May 17th, 2021

Discord's new branding is friendlier than ever

Growing pains

Rovio teams up with Jazwares to create range of toys for Angry Birds News Sep 12th, 2018

Rovio teams up with Jazwares to create range of toys for Angry Birds

The range of toys will support Rovio’s upcoming entertainment ventures

Prepare for wave of Fortnite toys as Epic signs deals with Funko and Jazwares News Jul 23rd, 2018

Prepare for wave of Fortnite toys as Epic signs deals with Funko and Jazwares

Array of Fortnite toys and collectibles to launch in holiday 2018

Jürgen Klopp signs on with Digamore Entertainment as brand ambassador for Football Empire News Aug 3rd, 2017

Jürgen Klopp signs on with Digamore Entertainment as brand ambassador for Football Empire

Part football management sim, part base builder

2 as Summoners War is getting an MMORPG spin-off, cartoon, movie, and more News Feb 13th, 2017

Summoners War is getting an MMORPG spin-off, cartoon, movie, and more

Com2uS doubles down on its flagship title

Brands and games: It takes two to tango Comment & Opinion Jan 3rd, 2017

Brands and games: It takes two to tango

Game developers need to get on board with the trend and focus their efforts on making their games appealing for brands

Why App Store Paid Search will reward developers with strong brand marketing Data & Research Aug 9th, 2016

Why App Store Paid Search will reward developers with strong brand marketing

Priori Data and Pocket Whale crunch some numbers

Why game companies need to break out of the User Acquisition straitjacket Comment & Opinion Dec 17th, 2015

Why game companies need to break out of the User Acquisition straitjacket

Marko Jevtic on thinking deeper

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