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Drest brings UK model Kate Moss into fashion mobile metaverse News Mar 28th, 2022

Drest brings UK model Kate Moss into fashion mobile metaverse

First guest avatar in luxury fashion metaverse mobile game

Lamborghini cars race into PUBG Mobile and Rocket League News Mar 25th, 2022

Lamborghini cars race into PUBG Mobile and Rocket League

Latest of luxury car brand and mobile game collaborations

Riot Games and Coca-Cola partner for Wild Rift mobile esports News Mar 24th, 2022

Riot Games and Coca-Cola partner for Wild Rift mobile esports

Partnership will span over 100 countries

Guy Ben-dov joins Anzu as EVP to drive blended ads Job News Feb 16th, 2022

Guy Ben-dov joins Anzu as EVP to drive blended ads

Co-founder of Double Fusion and Side-Kick Games

Speaker Spotlight: AppLovin's David White on creating authentic and engaging ads Interview Feb 7th, 2022

Speaker Spotlight: AppLovin's David White on creating authentic and engaging ads

Meet the mobile gaming ad and branding experts at Pocket Gamer Connects London, February 14-15

as Top War Transformers brand integration sets new day one revenue record News Oct 6th, 2021

Top War Transformers brand integration sets new day one revenue record

The high profile brand integration from Hasbro, managed by Yodo1, pushed TopWar up the global mobile game charts

Jam City's Josh Yguado talks acquisitions, IP integration and the future of mobile games News Oct 1st, 2021

Jam City's Josh Yguado talks acquisitions, IP integration and the future of mobile games

Nowhere near peak gaming, he says

HyprMX to provide banner ads from Fortune 500 brands News Sep 1st, 2021

HyprMX to provide banner ads from Fortune 500 brands

Rewarded video and interstitial ads provider HyprMX introduces display ads to its software development kit

Exploring the potential of InGamePlay brand ads Interview Aug 4th, 2021

Exploring the potential of InGamePlay brand ads

AdInMo and Impact Unified discuss the value of in-game ads and the growing potential for developers, publishers and players

as Battle of Balls meets Transformers in Chinese crossover Feature Jun 11th, 2021

Battle of Balls meets Transformers in Chinese crossover

Yodo1 is taking some of the west's most popular brands into the Chinese mobile games market

Admix In-Play: An interview with Paul West, VP partnerships at Admix Interview May 27th, 2021

Admix In-Play: An interview with Paul West, VP partnerships at Admix

Bridging the gap between mobile games and advertising

AdInMo partners with globle mobile ads firm InMobi News Jan 28th, 2021

AdInMo partners with globle mobile ads firm InMobi

"It's fantastic to be collaborating with the team at InMobi to grow demand for InGamePlay brand advertising"

Anzu forms partnership with addressable media firm aMVG News Jan 26th, 2021

Anzu forms partnership with addressable media firm aMVG

"As an industry leader, aMVG has demonstrated their commitment to bringing relevant ads to relevant audiences at relevant times"

AdInMo integrates with programmatic advertising SSP Mobfox News Dec 14th, 2020

AdInMo integrates with programmatic advertising SSP Mobfox

"We're excited to be able to add Mobfox to our growing network of digital ad exchange partners"

as POC in Mobile: "The video games industry can do better," says Behaviour brand manager Sam Quino Interview Sep 4th, 2020

POC in Mobile: "The video games industry can do better," says Behaviour brand manager Sam Quino

"I’ve sadly had my fair share of horror stories to tell both as a woman and a Filipino"

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