News

appMobi funding round brings in $6 million for expansion

Dev platform to spend on hiring staff and marketing

appMobi funding round brings in $6 million for expansion
You'd be hard pushed to find a development platform that doesn't claim to be a one-stop shop, but appMobi – which offers what it says is the world's first cloud-based app creation tool – has a valid claim.

Namely because, as well as providing the apparatus to develop apps, appMobi also offers a consulting service, guiding inexperienced firms looking for a smartphone presence through the process of getting their brand in an app in anyway they see fit.

Engineering an investmentIt's obviously a combination that the firm's investors have a faith in, with appMobi having just closed a $6 million funding round.

The all-angel bout of financing will, unsurprisingly, be used to fund further expansion, with TechCrunch reporting particular attention is to be paid to hiring more engineering staff and pushing the platform to new clientèle via increased marketing spend.

The firm's tools have already been utilised by the likes of FOX News and AOL, with 8,000 developers in all using appMobi to create their titles.

[source: TechCrunch]

With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.