Minions Paradise's failure to shine drags EA Mobile's sales down 14% to $124 million

Relying on legacy portfolio

Minions Paradise's failure to shine drags EA Mobile's sales down 14% to $124 million

EA (NASDAQ: EA) has announced its Q2 FY16 financials, for the 3 months ending 30 September 2015.

Total GAAP revenue was $815 million, down 18 percent year-on-year.

And EA made a net loss of $140 million, compared to a tiny profit of $3 million 12 months ago.

Operating cashflow was also markedly down: $9 million compared to $183 million.

However, on a more positive note, EA beat its guidance (at least in terms of non-GAAP revenue) and so has increased its net revenue guidance for the year to $4.5 billion.

The company ended the quarter with cash and equivalents of $1.6 billion.

Jam tomorrow

Given these results, CEO Andrew Wilson pointed to the solid performance of EA Sports, while highlighting the imminent releases of key Q3 titles, Star Wars Battlefront and the new Need for Speed.

EA's non-GAAP digital revenue during Q2 over the past 3 years

"Based on the ongoing strength of our business and reception of Star Wars Battlefront, we are raising our full-year outlook for the second time," added CFO Blake Jorgensen.

Mobile on the slide

In terms of EA Mobile's performance, it generated sales of $124 million.

That's down 14 percent compared to the record $145 million generated in FY16 Q1, and the same as the $123 million generated 12 months ago.

One reason is that EA Mobile hasn't sustained any big new hits recently, with its anticipated Minions Paradise launching a long time after the film was released, and so far failing to find much of an audience.

This means that EA Mobile is relying on older titles such as The Simpsons: Tapped Out, SimCity BuildIt and its evergreen EA Sports games to generate month-on-month revenues.

The other big franchise launched during the quarter, Need for Speed No Limits, has performed better, though.


As with the console side of the business, Blake Jorgensen pointed to future prospects; notably CCG Star Wars Galaxy of Heroes, which is currently in soft launch.

[source: EA]

Contributing Editor

A Pocket Gamer co-founder, Jon is Contributing Editor at which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.