And so it continues.
Rovio has announced that two weeks after launch, Angry Birds 2 has hit 30 million downloads.
Nation of millions
After all, we remember back when 100 million downloads predicted for the original game seemed as likely as pigs flying.
It just goes to show that Rovio's commitment to building a brand - as highlighted by Mighty Eagle Peter Vesterbacka at PG Connects Helsinki 2014 (see the video below) - has been proven correct.