News

CVC buys minority stake in mobile game monetisation outfit IronSource for $400 million

Cash will drive organic growth and M&A activity

Date Type Companies involved Size
October 3rd, 2019 investment IronSource $400m
CVC buys minority stake in mobile game monetisation outfit IronSource for $400 million

Israeli mobile game monetisation outfit IronSource has secured a massive $400 million investment from private equity company CVC Funds.

CVC has acquired a minority equity stake in IronSource, rumoured to be around 25 per cent.

The two companies say the investment reflects a shared long-term vision that will accelerate IronSource’s future growth, both in terms of organic opportunities and strategic M&A.

Fast growth

Founded in 2009, IronSource is profitable and on track to generate $1 billion of gross sales in 2019

“As one of the world’s most respected private equity firms, CVC has a track record of successfully partnering with companies to drive global growth,” said IronSource CEO Tomer Bar-Zeev.

“Our continued investment in this industry is part of a wider goal to be the go-to partner for any game developer looking to scale their game business.”


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A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.