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GAMESbrief's Nicholas Lovell joins Spilt Milk Studios board

Bringing a business brain to the party

GAMESbrief's Nicholas Lovell joins Spilt Milk Studios board
Spilt Milk Studios has announced a new addition to its board – games industry consultant and GAMESbrief founder Nicholas Lovell.

According to studio MD Andrew Smith, Lovell is to serve as a non-executive board member, helping to add some business acumen to the studio's continued smartphone assault.

Love for Lovell

"Nicholas and I have a healthy respect for each other’s specific areas of expertise," said Smith of the move.

"The business side of things has always been the toughest for me to cover in my day-to-day work and as such I’ve found Nicholas to be invaluable. Not just that though; he’s also clever, cunning and he is not even slightly precious or proud of his - well informed - opinions.

"We talk, we plan, we discuss, and I never get the impression he's anything other than relishing the challenges we overcome together."

Miky man admiration

For Lovell's part, a closer working relationship with Spilt Milk Studios represents an opportunity to tap into Smith's "refreshing approach to building a business."

"He's open with the challenges that he faces, he wants to learn through doing, and he does it while keeping a sense of humour," added Lovell.

"I loved what he and Nicoll did with Hard Lines, and I’m really excited about the two new projects under development. I’m delighted to add Spilt Milk Studios to my portfolio of Black Swans."

Spilt Milk's next game is Smash the Block - a modern day twist on Arkanoid - bound for iOS.

With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.

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