Profile
About
About
Ben is a 15-year veteran of the games industry - he's worked as a senior executive, studio head, project lead, creative director and game designer at companies like DeNA, EA, Sony and Lionhead.
He started working on traditional games, but has been focussed on the free-to-play business model since 2006 - an extremely long time by western standards. During that time He's worked on a total of ten separate free-to-play games across five different platforms reaching over 50 million users.
Articles featuring Ben Cousins
Articles featuring Ben Cousins
HEART OF THE MATTER
Mar 17th, 2015
Forget monetisation - F2P success is all about retention and engagement
MONETIZER MAVENS
Oct 30th, 2014
On F2P games' moral core, ability to unlock creative freedom and redistribute wealth
MONETIZER MAVENS
Sep 30th, 2014
The power and potential of card-collection mechanics for F2P mobile games
MONETIZER MAVENS
Jul 10th, 2014
On the balance F2P designers tread between encouraging players to pay and manipulation
MONETIZER MAVENS
Jul 2nd, 2014
What is the key area of monetisation in which most F2P games underperform?
MONETIZER MAVENS
Jun 6th, 2014
Is there any place in the F2P designer's toolbox for energy-based economies?
Top Stories
News
12 hours, 44 minutes ago
Roblox launches video ads, partnering with IAS to deliver transparent metrics
Events
Dubai GameExpo Summit 2024 | Middle East | May 1st |
The MENA Games Industry Awards 2024 | Middle East | May 2nd |
GameDev Atlantic 2024 | May 4th | |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
WN Conference Istanbul 2024 | Jun 11th | |
DevGAMM Vilnius 2024 | Europe | Jun 14th |