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Why In-App, not MFA, is the advertising solution made for advertisers Comment & Opinion Sep 13th, 2023

Why In-App, not MFA, is the advertising solution made for advertisers

Mintegral GM for the Americas Jeff Sue discusses the issue of made for advertising websites

Personalising gameplay: enhancing player experiences and extending game lifecycles Comment & Opinion Jun 14th, 2023

Personalising gameplay: enhancing player experiences and extending game lifecycles

Skillsprint CEO Chethan Ramachandran on the potential of offering diverse experiences in the same game

The Activism Game: How games can provoke positive change for good Feature May 24th, 2023

The Activism Game: How games can provoke positive change for good

Game designer and developer Daniel Fernández Galeote on how developers can play their part and motivate pro-environmental action

ironSource's Anna Popereko: Seven ways to increase revenue from merge games Feature Mar 21st, 2023

ironSource's Anna Popereko: Seven ways to increase revenue from merge games

The game design consultant explains how to capitalise on one of mobile gaming's hottest genre trends

Will UA creatives kill in-game monetisation and revenue? Special Report Dec 23rd, 2022

Will UA creatives kill in-game monetisation and revenue?

It’s all too easy to push too hard with your ads strategy, but getting the best results is all about striking the right balance

Why Game Developers Need To Maintain Financial, Strategic, and Creative Control Comment & Opinion Dec 9th, 2022

Why Game Developers Need To Maintain Financial, Strategic, and Creative Control

Sanlo co-founder and CEO Olya Caliujnaia on the importance of maintaining a level of independence when looking to scale

Dispelling Myths about Indie Game Accelerators Comment & Opinion Dec 2nd, 2022

Dispelling Myths about Indie Game Accelerators

GTR’s Pontus Mahler on how accelerator programs can help indie developers scale

The end of the IDFA: Then and Now Comment & Opinion Dec 1st, 2022

The end of the IDFA: Then and Now

LifeStreet CEO Levi Matkins on how advertisers and developers can navigate the changing mobile space

Where have all the mobile indie games gone? Comment & Opinion Nov 22nd, 2022

Where have all the mobile indie games gone?

Oscar Clark discusses the reasons behind an apparently declining number of indie mobile games being produced recently

Toxicity in games: How to build a safe and supportive community for players Comment & Opinion Nov 17th, 2022

Toxicity in games: How to build a safe and supportive community for players

Chief Community Manager for Gameram, Darya Steel shares her insights on tackling toxic player behaviour

LifeStreet CEO Levi Matkins on converting players to payers in a post-IDFA world News Nov 1st, 2022

LifeStreet CEO Levi Matkins on converting players to payers in a post-IDFA world

Working with a specialised DSP is more important than ever for companies looking to scale

AdLiven co-founder, Kai Yu, on AdLiven Insights – a new tool for a post IDFA world Comment & Opinion Oct 27th, 2022

AdLiven co-founder, Kai Yu, on AdLiven Insights – a new tool for a post IDFA world

How should developers approach user acquisition in an ever-changing landscape?

Fundamentally Games' Oscar Clark on designing long-term games revenue News Oct 25th, 2022

Fundamentally Games' Oscar Clark on designing long-term games revenue

The Fundamentally Games CEO breaks down the best practises of monetisation

Which comes first, monetisation or gameplay? Why not have both? News Oct 21st, 2022

Which comes first, monetisation or gameplay? Why not have both?

Bidstack's Antoine Jullemier, VP Of Gaming, explains how in-game advertising could be the best choice for developers and players alike.

Portfolio diversification and publishing - ZiMAD on the varied paths to success in mobile gaming News Oct 19th, 2022

Portfolio diversification and publishing - ZiMAD on the varied paths to success in mobile gaming

Magic Jigsaw Puzzle developer ZiMAD discusses how to assess risk, value a game, and make smart decisions.

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