News

Playtika continues M&A activity with purchase of casual card game dev Supertreat

Comes a month after Wooga deal

Date Type Companies involved Size
January 17th, 2019 Playtika Not disclosed
Playtika continues M&A activity with purchase of casual card game dev Supertreat

Social casino firm Playtika has swooped in to acquire Austria-based casual card game developer Supertreat for an undisclosed fee.

The studio is behind the mobile title Solitaire Grand Harvest, described as the classic card game but with a twist.

According to App Annie data, the app has peaked in the top 100 grossing game rankings in both the UK and US in recent weeks.

Playtika hopes to turn the title into the “number one solitaire game in the market”. It’ll face stiff competition from Zynga, which purchased Harpan Solitaire for $42.5 million back in 2017. 

Casual expansion

The acquisition is the latest by Playtika, which recently acquired Pearl’s Peril dev Wooga and in 2017 bought Israel-based Jelly Button Games as part of plans to increase its casual games portfolio.

“The success of Solitaire Grand Harvest gave us the opportunity and flexibility to select our ideal partner to grow the game even further and we are thrilled to have chosen Playtika,” said Supertreat CEO Christian Baumgartner.

“They’ve proven multiple times that they know how to scale a game post-acquisition and we expect to see similar success for Solitaire Grand Harvest.”


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Craig Chapple is a freelance analyst, consultant and writer with specialist knowledge of the games industry. He has previously served as Senior Editor at PocketGamer.biz, as well as holding roles at Sensor Tower, Nintendo and Develop.