Phygital

Article Types

Beasts of Balance developer Sensible Object joins Amazon's Alexa Accelerator News Jul 18th, 2017

Beasts of Balance developer Sensible Object joins Amazon's Alexa Accelerator

13 weeks of working with Amazon and Techstars to integrate Alexa

Ubisoft gets in on toys-to-life space with new IP Starlink News Jun 12th, 2017

Ubisoft gets in on toys-to-life space with new IP Starlink

Comes with a customisable ship

505 Games-published toys-to-life racer Runimalz soft-launches in Italy News Jun 6th, 2017

505 Games-published toys-to-life racer Runimalz soft-launches in Italy

Starter packs and figurines available from GameStop

Toys-to-life developer PlayFusion partners with TOMY to launch Lightseekers physical TCG News May 8th, 2017

Toys-to-life developer PlayFusion partners with TOMY to launch Lightseekers physical TCG

Using AR-enabled cards that can be scanned into the mobile game

Harmonix partners with Hasbro for mobile and card game DropMix News Mar 13th, 2017

Harmonix partners with Hasbro for mobile and card game DropMix

Playing cards in the real world to mix beats in an app

Toys-to-life developer PlayFusion enters strategic partnership with Nexon Korea News Mar 1st, 2017

Toys-to-life developer PlayFusion enters strategic partnership with Nexon Korea

Nexon Korea is getting around a bit

How developers are combining physical toys with digital worlds Video Feb 6th, 2017

How developers are combining physical toys with digital worlds

Annakaisa Kultima walks us through her research

Ex-RuneScape team wants to create a new generation of toys-to-life games with Lightseekers News Oct 5th, 2016

Ex-RuneScape team wants to create a new generation of toys-to-life games with Lightseekers

UK studio heads to Kickstarter to take game into production

Video: FabZat on the rise of phygital games News Dec 23rd, 2015

Video: FabZat on the rise of phygital games

Blurring the lines between physical and digital

Fabzat's Florent Pitoun on the opportunity for game devs in the $10 billion 'phygital' merchandising market News Jul 20th, 2015

Fabzat's Florent Pitoun on the opportunity for game devs in the $10 billion 'phygital' merchandising market

New streams

We're enabling all developers to do a Skylanders, says phygital toy outfit FabZat News Jul 9th, 2015

We're enabling all developers to do a Skylanders, says phygital toy outfit FabZat

Florent Pitoun on a new revenue stream

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