Monetisation Month 2020

Article Types

as How to improve your mobile game monetization strategy with AI Comment & Opinion Aug 27th, 2020

How to improve your mobile game monetization strategy with AI

Yodo1 explains the benefits of using AI in your monetisation

Interview: AdInMo CEO Kristan Rivers discusses how dynamic in-game advertising can improve revenue and retention Interview Jul 30th, 2020

Interview: AdInMo CEO Kristan Rivers discusses how dynamic in-game advertising can improve revenue and retention

"For developers it's a no-brainer: the benefit of incremental revenue without driving users out of their games is huge."

Living Price and Promotion: Designing your live ops around what players actually value Comment & Opinion Jul 27th, 2020

Living Price and Promotion: Designing your live ops around what players actually value

Fundamentally Games' Oscar Clark looks at integrating pricing and promotions into a living game

1 Interview: How AudioMob is shaking up the rewarded ads space with its audio offerings Interview Jul 23rd, 2020

Interview: How AudioMob is shaking up the rewarded ads space with its audio offerings

Christian Facey and Wilfrid Obeng discuss the company's approach to ads and its open beta

Impacts of iOS 14 IDFA changes on app monetization Comment & Opinion Jul 22nd, 2020

Impacts of iOS 14 IDFA changes on app monetization

TapResearch dude Brian Larson digs into the changes that are coming

Rewarded Audio: More monetising opportunities than Rewarded Video - with none of the interruptions Comment & Opinion Jul 16th, 2020

Rewarded Audio: More monetising opportunities than Rewarded Video - with none of the interruptions

AudioMob co-founder and CEO Christian Facey explains why this latest ad format is showing rapid popularity amongst game developers and players alike

Lessons from lockdown: Why gaming is the new frontier in advertising and how to leverage it Comment & Opinion Jul 13th, 2020

Lessons from lockdown: Why gaming is the new frontier in advertising and how to leverage it

Adverty CEO, Niklas Bakos, outlines how to lead in this space, and why in-game advertising ought to surge post-pandemic

as Four years on and Pokémon GO is still flying high Comment & Opinion Jul 6th, 2020

Four years on and Pokémon GO is still flying high

Niantic's AR title nearly replicates its first-year earnings

Can subscriptions give F2P game monetization the shake-up it needs? Comment & Opinion Jul 2nd, 2020

Can subscriptions give F2P game monetization the shake-up it needs?

Multiscription's Teis Anker Mikkelsen makes the case

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