Discovery

Article Types

1 10 YEARS ON: Developers have lost faith in the App Store Feature Feb 12th, 2020

10 YEARS ON: Developers have lost faith in the App Store

The new religion is platform and app store agnosticism

The offensive and defensive ASO strategies to score high in the gaming league Comment & Opinion Jan 17th, 2020

The offensive and defensive ASO strategies to score high in the gaming league

Two different approaches to your App Store optimisation

Simplify your game and app management in 2019 Comment & Opinion Jan 17th, 2019

Simplify your game and app management in 2019

Standing out on a crowded marketplace

How to win a successful relationship with a gaming client Comment & Opinion Sep 27th, 2018

How to win a successful relationship with a gaming client

The ASO & Publishing Agency, Lab Cave, talks about their experience and brings important insights on how to deal with a great mobile games customer

How Google is boosting Play Store by adding AppOnboard’s Try Now demos Interview Aug 30th, 2018

How Google is boosting Play Store by adding AppOnboard’s Try Now demos

CEO Jonathan Zweig explains all

ASO platform Mobile Action ditches indie subscription fee for limited time only News Aug 2nd, 2018

ASO platform Mobile Action ditches indie subscription fee for limited time only

Indie developers and small studios can pick up services for special one-time fee of $99

Apple limits App Store discovery as it cuts affiliate programme and threatens future of mobile sites News Aug 2nd, 2018

Apple limits App Store discovery as it cuts affiliate programme and threatens future of mobile sites

Officially ends October 1st 2018

1 Drastic drop in Google Play downloads rocks indie devs after discovery algorithm fiasco News Jul 3rd, 2018

Drastic drop in Google Play downloads rocks indie devs after discovery algorithm fiasco

Devs started noticing the abnormal behaviour on Thursday, June 21st

Featured iOS apps can see up to 800% more downloads News Apr 23rd, 2018

Featured iOS apps can see up to 800% more downloads

A report by Sensor Tower delves into the download rates of featured iOS games

How Gameway's 'Tinder for games' aims to improve mobile discoverability Interview Jan 22nd, 2018

How Gameway's 'Tinder for games' aims to improve mobile discoverability

CEO Ben Woolf discusses a rebrand, AI and crowdfunding

TIGA survey finds fewer UK games companies looking to grow their business in 2018 News Jan 9th, 2018

TIGA survey finds fewer UK games companies looking to grow their business in 2018

Business Opinion Survey 2018 shows a mix of optimism and pessimism

How Apple’s App Store Search Ads are enabling developers to expand their discovery profitably Feature May 3rd, 2017

How Apple’s App Store Search Ads are enabling developers to expand their discovery profitably

Gaining rank at cost

NimbleBit, Zach Gage and Untame praise the App Store's new indie games section Interview Mar 17th, 2017

NimbleBit, Zach Gage and Untame praise the App Store's new indie games section

“I think it has the potential to be really great,” says Gage

1 Google Play improves discovery to focus on engagement over downloads News Feb 27th, 2017

Google Play improves discovery to focus on engagement over downloads

Also lets developers run their own sales

How to use Apple's App Store Search Ads Feature Oct 25th, 2016

How to use Apple's App Store Search Ads

Search Ads are now available, but where should you start?

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