Discovery

Article Types

1 Drastic drop in Google Play downloads rocks indie devs after discovery algorithm fiasco News Jul 3rd, 2018

Drastic drop in Google Play downloads rocks indie devs after discovery algorithm fiasco

Devs started noticing the abnormal behaviour on Thursday, June 21st

Featured iOS apps can see up to 800% more downloads News Apr 23rd, 2018

Featured iOS apps can see up to 800% more downloads

A report by Sensor Tower delves into the download rates of featured iOS games

How Gameway's 'Tinder for games' aims to improve mobile discoverability Interview Jan 22nd, 2018

How Gameway's 'Tinder for games' aims to improve mobile discoverability

CEO Ben Woolf discusses a rebrand, AI and crowdfunding

TIGA survey finds fewer UK games companies looking to grow their business in 2018 News Jan 9th, 2018

TIGA survey finds fewer UK games companies looking to grow their business in 2018

Business Opinion Survey 2018 shows a mix of optimism and pessimism

How Apple’s App Store Search Ads are enabling developers to expand their discovery profitably Feature May 3rd, 2017

How Apple’s App Store Search Ads are enabling developers to expand their discovery profitably

Gaining rank at cost

NimbleBit, Zach Gage and Untame praise the App Store's new indie games section Interview Mar 17th, 2017

NimbleBit, Zach Gage and Untame praise the App Store's new indie games section

“I think it has the potential to be really great,” says Gage

1 Google Play improves discovery to focus on engagement over downloads News Feb 27th, 2017

Google Play improves discovery to focus on engagement over downloads

Also lets developers run their own sales

How to use Apple's App Store Search Ads Feature Oct 25th, 2016

How to use Apple's App Store Search Ads

Search Ads are now available, but where should you start?

What do mobile games industry pros think of App Store Search Ads? Mobile Mavens Oct 18th, 2016

What do mobile games industry pros think of App Store Search Ads?

Mobile Mavens debate the latest app discovery tool

Apple to limit app name length to 50 characters in the App Store News Sep 2nd, 2016

Apple to limit app name length to 50 characters in the App Store

Deleting broken apps too

Tapdaq's Ted Nash on thinking outside the app stores Comment & Opinion Aug 1st, 2016

Tapdaq's Ted Nash on thinking outside the app stores

Ted Nash takes a look back in anger

ColorTV raises $1.5 million for its connected TV marketing platform News Jul 26th, 2016

ColorTV raises $1.5 million for its connected TV marketing platform

Seeded by Foxconn

How Google is integrating tools and automating app store discovery News Jul 13th, 2016

How Google is integrating tools and automating app store discovery

Ads and automation

Why search ads on the App Store just reinforce its status as a winner-takes-all marketplace Comment & Opinion Jun 20th, 2016

Why search ads on the App Store just reinforce its status as a winner-takes-all marketplace

Hannah Hastings on App Store discovery

Clash Royale, Galaxy of Heroes and Alphabear in the running for first Google Play Awards News Apr 27th, 2016

Clash Royale, Galaxy of Heroes and Alphabear in the running for first Google Play Awards

Only the best

1 2 3 4 5
Important information

This site uses cookies to store information on your computer. By continuing to use our site, you consent to Steel Media's privacy policy.

Steel Media websites use two types of cookie: (1) those that enable the site to function and perform as required; and (2) analytical cookies which anonymously track visitors only while using the site. If you are not happy with this use of these cookies please review our Privacy Policy to learn how they can be disabled. By disabling cookies some features of the site will not work.