Whales

Article Types

Report: Industry less reliant on "whales" than it used to be News Sep 11th, 2018

Report: Industry less reliant on "whales" than it used to be

Less stigma on in-game spending is creating a market less reliant on big-spenders.

as Why mobile developers shouldn't ignore the high-spending Middle East Interview Mar 10th, 2017

Why mobile developers shouldn't ignore the high-spending Middle East

Tamatem CEO Hussam Hammo on the challenges and opportunities in MENA

How can mobile developers monetise with "whales" in mind? Video Oct 28th, 2016

How can mobile developers monetise with "whales" in mind?

Tribleflame's Torulf Jernström tells all

Community-funded startup Janeious on designing games for the high-spending 1% Interview Aug 30th, 2016

Community-funded startup Janeious on designing games for the high-spending 1%

Mark Peterson on the psychology of an affluent mobile gamer

5 things we learned at Gamescom, GDC Europe and Respawn 2016 Comment & Opinion Aug 22nd, 2016

5 things we learned at Gamescom, GDC Europe and Respawn 2016

Three conferences, one week

54% of whales don't spend more than $50 per transaction Data & Research May 10th, 2016

54% of whales don't spend more than $50 per transaction

How whales spend

1 Glu CEO Niccolo de Masi on comparing whale behavior in Kim Kardashian: Hollywood and Deer Hunter 2014 Comment & Opinion Sep 1st, 2015

Glu CEO Niccolo de Masi on comparing whale behavior in Kim Kardashian: Hollywood and Deer Hunter 2014

Free and flexible

From Whales and Dolphins to Money Dodgers and Explorers: What's the point of player archetypes? Mobile Mavens Jun 3rd, 2015

From Whales and Dolphins to Money Dodgers and Explorers: What's the point of player archetypes?

Monetizer Mavens ponder the power of labels

Applifier's Jussi Laakkonen on how heavy spenders drive virality and community News Aug 21st, 2014

Applifier's Jussi Laakkonen on how heavy spenders drive virality and community

Direct from Pocket Gamer Connects Helsinki 2014

Oscar Clark on whales, damn whales, and statistics Feature Mar 13th, 2014

Oscar Clark on whales, damn whales, and statistics

F2P success isn't about percentage points

The Godus amongst us: Molyneux talks free-to-play farces, winning without chasing whales and his top score on Flappy Bird Interview Feb 17th, 2014

The Godus amongst us: Molyneux talks free-to-play farces, winning without chasing whales and his top score on Flappy Bird

Games shouldn't 'take over your life' any more

It's time to stop hunting whales and start supporting sharers, argues Oscar Clark Feature May 2nd, 2013

It's time to stop hunting whales and start supporting sharers, argues Oscar Clark

Whaling ban

2 Mobile Gaming Europe 2012: Lovell defines the difference between Whales and True Fans News Dec 6th, 2012

Mobile Gaming Europe 2012: Lovell defines the difference between Whales and True Fans

#mobilegamingeurope Splitting hairs?

Windows Phone attracts more 'whales' than iOS and Android Data & Research Nov 21st, 2012

Windows Phone attracts more 'whales' than iOS and Android

Users happy to spend

Casual Connect 2012: Stop hunting whales and monetise the 99% with brand advertising argues Wild Tangent's Mike Peronto News Jul 24th, 2012

Casual Connect 2012: Stop hunting whales and monetise the 99% with brand advertising argues Wild Tangent's Mike Peronto

#casualconnect Hunt broad quality not narrow wallets

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