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Power in numbers: Improbable on why you should enable crossplay Special Report Oct 21st, 2021

Power in numbers: Improbable on why you should enable crossplay

A new report from Improbable highlights the value of crossplay in reaching the planet's 3.2 billion gamers

How N3TWORK grew Idle Inn Tycoon’s revenue to $2 million in three months Comment & Opinion Oct 21st, 2021

How N3TWORK grew Idle Inn Tycoon’s revenue to $2 million in three months

The Idle Opportunity

as Register now for the Huawei Developer Conference News Oct 20th, 2021

Register now for the Huawei Developer Conference

The mobile giant offers three days of insight and learning into the tech, tools and techniques for achieving mobile gaming success

How to step up your mobile game advertising with influencer marketing Comment & Opinion Oct 20th, 2021

How to step up your mobile game advertising with influencer marketing

HypeFactory explores the challenges and opportunities of working with influencers to build successful marketing campaigns

as Poland's second-largest game developer Ten Square enters China on its tenth anniversary News Oct 19th, 2021

Poland's second-largest game developer Ten Square enters China on its tenth anniversary

In just one week, Poland's second-largest game developer bought an Italian development studio, was granted a license to trade in China AND celebrated its tenth anniversary

App Annie’s Game IQ gets smarter News Oct 19th, 2021

App Annie’s Game IQ gets smarter

New Game IQ update brings a whole new level of granularity for market sizing and growth strategies.

The power of brand injections in mobile games Comment & Opinion Oct 18th, 2021

The power of brand injections in mobile games

From movies, TV shows and anime to fashion, sport and music - brands and IP can offer developers and publishers a whole new way to engage their audience

Zynga's High Heels hits one hundred million downloads Data & Research Oct 15th, 2021

Zynga's High Heels hits one hundred million downloads

The hypercasual hit has had over one hundred million downloads in only 11 months attracting leading fashion house Kenneth Cole as a partner

Murka to acquire solitaire development company Mobile Deluxe News Oct 14th, 2021

Murka to acquire solitaire development company Mobile Deluxe

Studio acquisition will diversify Murka's portfolio and provide the company with over one million daily average users

Get your holiday season all wrapped up Data & Research Oct 13th, 2021

Get your holiday season all wrapped up

Discover ways to help grow your game downloads and increase your year-end sales

Mobile marketing is crucial for a successful app in the post-COVID-19 era Comment & Opinion Oct 11th, 2021

Mobile marketing is crucial for a successful app in the post-COVID-19 era

SocialPeta provides insight into global ad campaigns to help developers find their inspiration

Weekly consumer mobile games spend grows by 35% in Q3 2021 Data & Research Oct 8th, 2021

Weekly consumer mobile games spend grows by 35% in Q3 2021

Emerging markets are contributing to the ongoing increase in consumer spend

How mobile games can monetise to their full potential with In-Play Interview Oct 7th, 2021

How mobile games can monetise to their full potential with In-Play

Admix's Chloe Cave and Natalia Pakhomova share their insights on how to make the most of brands' unprecedented focus on gaming

The Offer Wall brings new opportunities for publishers and advertisers Comment & Opinion Oct 7th, 2021

The Offer Wall brings new opportunities for publishers and advertisers

Create more seamless monetisation

as Top War Transformers brand integration sets new day one revenue record News Oct 6th, 2021

Top War Transformers brand integration sets new day one revenue record

The high profile brand integration from Hasbro, managed by Yodo1, pushed TopWar up the global mobile game charts

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