Chat apps

Article Types

Case study: How Miniclip used Snapchat to market Football Strike Feature Nov 2nd, 2018

Case study: How Miniclip used Snapchat to market Football Strike

The marketing push resulted in more than 200,000 new installs for Football Strike, peaking at 10,000 daily installs at a $2.07 CPM

Tenjin named Snapchat mobile measurement partner News Oct 22nd, 2018

Tenjin named Snapchat mobile measurement partner

Marketers can use tool to optimise install campaigns through Snap Ads, Lenses and Story Ads

as At Game Closure the future of gaming is social Comment & Opinion Oct 16th, 2018

At Game Closure the future of gaming is social

The studio's Battle Cats Galaxy and Fishing Star QUICK are currently on the LINE QUICK GAME platform

From hyper-casual to instant messenger: What’s going on with Pocket Gamer Connects Helsinki’s Game Changers track News Aug 30th, 2018

From hyper-casual to instant messenger: What’s going on with Pocket Gamer Connects Helsinki’s Game Changers track

Pocket Gamer Connects Helsinki will touch down in Finland from September 11th to 12th

How memes helped one app get a six-times cheaper CPI on Snapchat Comment & Opinion Aug 20th, 2018

How memes helped one app get a six-times cheaper CPI on Snapchat

Fanbytes offers key lessons on marketing your app

Facebook Messenger gets augmented reality games News Aug 9th, 2018

Facebook Messenger gets augmented reality games

Extends possibilities as a games platform

Ex-Zynga and TinyCo devs raise $2m for chat app games start-up Knock Knock News Jul 25th, 2018

Ex-Zynga and TinyCo devs raise $2m for chat app games start-up Knock Knock

The chat gaming network will combine chat-native play experiences with unique intellectual properties

HTML5 and chat app games specialist FRVR secures $3 million investment Interview Jul 18th, 2018

HTML5 and chat app games specialist FRVR secures $3 million investment

CEO Brian Meidell labels chat app platforms "the next paradigm shift" in game distribution and content discovery

Facebook Instant Games match-3 title Cookie Crush surpasses one billion level starts News Jul 17th, 2018

Facebook Instant Games match-3 title Cookie Crush surpasses one billion level starts

Developer Softgames thanks a ‘mainly female’ and ‘surprisingly younger’ audience for game’s success

Warner Bros acquires mobile games communication platform Plexchat News Jul 11th, 2018

Warner Bros acquires mobile games communication platform Plexchat

“Advancing the social aspect of our mobile games is a top priority for us”

US publisher Scopely’s Yahtzee with Buddies lands on iMessage News Jul 5th, 2018

US publisher Scopely’s Yahtzee with Buddies lands on iMessage

The dice-rolling game will also release on Facebook Instant Games in due course

Report: Snapchat games platform to land later this year News Jun 28th, 2018

Report: Snapchat games platform to land later this year

One games publisher is said to be lined up already

Games in the age of messaging apps Comment & Opinion Jun 6th, 2018

Games in the age of messaging apps

Gamee's head of games Martin Zakovec takes a look at the exciting new sector that can offer new gaming experiences

"In 2050 there will be no app stores" News May 23rd, 2018

"In 2050 there will be no app stores"

Will be replaced by chat platforms

Discord triples userbase to 130 million in just a year News May 16th, 2018

Discord triples userbase to 130 million in just a year

Chat app has added 85m users in the last twelve months

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