ROI

Article Types

Pollen VC launches its dCPM calculator for better ad revenue transparency News Sep 22nd, 2021

Pollen VC launches its dCPM calculator for better ad revenue transparency

The value of future money demonstrated

BlueStacks and TikTok offer substantial ROI for mobile game UA News Feb 5th, 2020

BlueStacks and TikTok offer substantial ROI for mobile game UA

So says new Singular report

as Want to boost your game’s ROI? Tap into your community Comment & Opinion Jun 3rd, 2019

Want to boost your game’s ROI? Tap into your community

Yodo1 dives deep into looking after your players and keeping them engaged for the long-term

Snapchat emerges as key player for high ROIs in mobile marketing on iOS News Feb 14th, 2018

Snapchat emerges as key player for high ROIs in mobile marketing on iOS

Facebook, Unity and Google Adwords still on top

Facebook Ads deliver the highest ROI across both Android and iOS News Feb 8th, 2017

Facebook Ads deliver the highest ROI across both Android and iOS

Singular indexes the top advertisers in terms of return on investment

Meta games yield best ROI for cross-selling promotions in mobile games News Nov 18th, 2016

Meta games yield best ROI for cross-selling promotions in mobile games

Rewarded video also remains a highly effective tactic

How to unlock your game analytics investment Comment & Opinion Mar 30th, 2016

How to unlock your game analytics investment

Mark Robinson on the power of data to transform your company

Inside the Game: How we went from riding organics to learning the nitty-gritty of UA and spending $100,000s a month Comment & Opinion May 6th, 2015

Inside the Game: How we went from riding organics to learning the nitty-gritty of UA and spending $100,000s a month

Max Doty on building successful F2P businesses

Did the $15 million spent on Super Bowl XLIX UA ads score app store success? News Feb 5th, 2015

Did the $15 million spent on Super Bowl XLIX UA ads score app store success?

Post-game app store rankings revealed

7 steps to crushing your next app campaign Feature Oct 2nd, 2014

7 steps to crushing your next app campaign

Adknowledge gives you some wise advice

Misguided Mission: The search for the elusive IAP Comment & Opinion Jun 17th, 2014

Misguided Mission: The search for the elusive IAP

Whales are not the only fruit, says SupersonicAds

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