Advertising
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Comment & Opinion
Dec 19th, 2019
After making hundreds of playable ads, these are the key things we’ve learned
Mindworks' Creative Director Stella Zhu offers best practice tips for playables
News
Dec 18th, 2019
Activision Blizzard unveils "King's Council" group to test mobile ads
Specialist players sought out depending on their playtime and engagement factor
as
Interview
Dec 12th, 2019
IronSource's Sandra Schneider on using ads to improve retention and monetisation
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Feature
Nov 4th, 2019
What Tencent, Amazon and Twitch’s great PUBG Mobile content giveaway means for game developers
News
Oct 23rd, 2019
IronSource releases automated adtech LevelPlay so game devs can earn more with less work
News
Oct 3rd, 2019
CVC buys minority stake in mobile game monetisation outfit IronSource for $400 million
News
Sep 26th, 2019
App Annie acquires mobile analytics firm Libring alongside rebrand
“The most successful companies find a way to capitalise on mobile”